The 35th National Coconut Week opening celebration was held last August 3, 2021. It is the 2nd time that the event was virtually held due to the COVID19 pandemic.
The National Coconut Week was declared by the late President Corazon Aquino in 1987 to be celebrated on Aug. 24 – 30 of that year and every year thereafter under Proclamation No. 142. It is a time for the coconut industry stakeholders to give tribute and thanksgiving for the blessings and benefit derived from the coconut industry and establish a continuing awareness to its lasting importance to our national life.
This year’s month long Celebration focuses on the empowerment of our farmers and entrepreneurs with the theme “Negosyanteng Magniniyog: Kaagapay tungo sa Maunlad na Ekonomiya”. Numerous activities have been lined up in complete virtual settings.
Seventeen (17) merchant booths have been made available on-line as part of the first ever Virtual Trade Fair and Exhibit. Viewers may purchase and transact online with the exhibitors. Brochures and other information materials are also made available for download.
A 2-day investment forum was also launched to promote value addition of coconut and increase awareness on possible investment prospects brought by new technologies for coconut processing that are ready for commercialization.
It was followed by a 3-day business-to-business matching sessions. Wherein local and international buyers were invited for business matching sessions with our local suppliers.
A 5-day “CocoKwentuhan sa Negosyo” webinar series via Zoom was also opened for Public which featured success stories in every stage in the coconut supply chain.
Reference: PCA MRPD. (2021, August 02). 35th National Coconut Week – Negosyanteng Magniniyog: Kaagapay tungo sa maunlad na ekonomiya [Video]. YouTube. https://www.youtube.com/watch?v=jvFupVVZk7M