From countless ads that advertise new products everyday to billboards that change every week to boast another new commodity, the world now undoubtedly revolves around the concept of being fast.
With the rise of social media comes the aspect of trends, and as time passes, the lifespan of each trend diminishes as the attention of consumers has become more and more difficult to retain in the midst of such a lifestyle. Thus, to meet this consumer behavior, businesses have now shifted both their products and their workplace dynamic to focus on continuous production, yet what exactly will this kind of behavior bring us in the long-run?
Some may argue that this fast-moving cycle is needed by businesses to stay afloat and can’t be sacrificed for the sake of success, yet a shift in the way we operate today should happen if we wish to see a future for us and the next generations. How exactly, then, can business and sustainability work hand-in-hand in our modern world today?
Founded last 2010, HanCole has been championing the values of excellence and integrity in our business practices for more than a decade now, dedicated to providing only the best services for our customers worldwide. Amidst this commitment to ensuring quality operations, HanCole continues to remain true to one of the main pillars of the company’s identity—being of service to society. Alongside humanitarian initiatives made in partnership with The Little Swallow, we at HanCole also look out for the welfare of our environment—a duty we uphold through our continuous advocacy for local products and businesses.
The Philippines, with its tropical climate serving as the perfect environment for the growth of coconut trees, stands as the second leading coconut producer worldwide (Statista, 2021). With the bountiful number of coconut trees in the country—where nearly 3.6 million hectares of the island are used to plant coconut trees (Philippine Coconut Authority)—there may be a reduced need to engage in the long illegal (in accordance with the Forestry Reform Code of the Philippines of 1975) yet still practiced act of slash-and-burn—a technique that involves the cutting down of foliage and their subsequent burning in large patches of land to clear them up for agricultural use due to the increased fertilization of soil that results from this routine. While it may have beneficial effects as regards the fertility of soil, the practice of slash-and-burn contributes greatly to the problems of deforestation, biodiversity loss, and increased carbon emissions. By championing the use of coconut, a product that’s already naturally abundant in the Philippines, HanCole aims to support more environmentally ethical local agricultural practices.
Aligned with our goal to champion locally sourced coconut products, HanCole continuously promotes Philippine products in various coconut and business-related conferences held in the Philippines and worldwide. Some examples of this would include the annually held World Coconut Congress, International Food Exhibition (IFEX) Philippines, and the Palm Oil Conference (POC) in Malaysia, where our dedicated staff composed of experts in the field of trade continuously market our coconut products to businesses in various parts of the globe. Through this, HanCole not only assists in the flourishing of local businesses, but also broadens the market for products made with coconuts sourced from the Philippines; maximizing the natural resources of the country and providing customers with products that are not only high in quality, but also maximize a natural abundance in the archipelago.
Despite the Philippine coconut industry’s potential for expansion and growth, it continues to be underutilized to this day. Attempting to bridge this gap, HanCole actively exports and promotes our local coconut products, where they find a place in the products of businesses both foreign and local. It is by continuously paving this road for our coconut industry that HanCole has high hopes for the future generation; both for the prospering of local businesses and the continuous success of a trade that makes use of our natural resources and like its namesake, be a symbol of stability in a continuously ever-changing society.
Image Source: https://www.nopostcode.com/coconut-road-siargao/
Sources:
https://pca.gov.ph/index.php/resources/coconut-statistics